Tesla Case SWOT Analysis 2018

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Before answering the below questions, please click and read the case first. TESLA CASE The case offers general guidelines for Tesla in 2018. You have recently been hired as a business consultant at Tesla as of 2018. You have been asked to identify the most critical issue facing the company. To do this, you need to identify the strengths, weaknesses, opportunities, and threats of the company first. Based on the data and information you’ve been given, you will complete the task.

1. Please identify two internal strengths of the company based on the case information and give two distinct numeric or factual data point from the case to justify your arguments. (~150 words)

2. Please identify two internal weaknesses of the company based on the case information and give two distinct numeric or factual data point from the case to justify your arguments. (~150 words)

3. Please identify two external opportunities of the company based on the case information and give two distinct numeric or factual data point from the case to justify your arguments. (~150 words)

4. Please identify two external threats facing the company based on the case information and give two distinct numeric or factual data point from the case to justify your arguments. (~150 words)

5. Based on your SWOT analysis, identify the most critical strategic issue facing the company. Justify why this issue is the most critical, considering the overall SWOT analysis. (~150 words)

Case Link: Tesla’s Entry into the U.S. Auto Industry (MIT Sloan)

Struggling with where to start this assignment? Follow this guide to tackle your assignment easily!

Here’s a step-by-step plan to help you complete the Tesla SWOT analysis assignment:

Step 1: Read the Case Carefully

• Go through the provided Tesla 2018 case study thoroughly.

• Highlight numeric or factual data points (production numbers, sales, revenue, market share, R&D spending, competition figures).

• Keep notes organized into Strengths, Weaknesses, Opportunities, Threats.

Step 2: Write the Introduction (Optional)

• Briefly introduce Tesla in 2018 and why a SWOT analysis is valuable for identifying its strategic issues.

• Example: “Tesla, an electric vehicle innovator, faced both growth opportunities and operational challenges in 2018. A SWOT analysis helps clarify the company’s position and the most critical issue it needs to address.”

Step 3: Address the SWOT Questions (Body Paragraphs)

1. Strengths (~150 words)

   • Choose two internal strengths (e.g., technological leadership, brand reputation, R&D).

   • Use two numeric data points from the case (e.g., production capacity, revenue, patents, market valuation).

   • Explain why these are competitive advantages.

2. Weaknesses (~150 words)

   • Choose two weaknesses (e.g., high production costs, supply chain inefficiencies).

   • Support each with numeric data points (e.g., net losses, production delays, debt levels).

   • Explain how these hinder Tesla’s growth.

3. Opportunities (~150 words)

   • Identify two external opportunities (e.g., rising EV demand, international expansion).

   • Use data points like projected EV market growth, government incentives, or demand in China/Europe.

   • Show how Tesla can capitalize on these.

4. Threats (~150 words)

   • Identify two threats (e.g., competition, regulatory changes, raw material costs).

   • Support with case data (e.g., competitor investments, subsidies, price pressures).

   • Explain how these risks could impact Tesla’s market position.

5. Critical Strategic Issue (~150 words)

   • Based on SWOT, identify the single most pressing issue (e.g., scaling production while controlling costs).

   • Justify using strengths, weaknesses, opportunities, and threats together.

   • Example: “While Tesla’s innovation and brand are strong, its inability to profitably scale production is the most critical issue, threatening its ability to meet rising demand and fend off competition.”

Step 4: Format and Conclude

• Keep each section around 150 words.

• Use headings for each part (Strengths, Weaknesses, Opportunities, Threats, Critical Issue).

• End with a short conclusion tying back to Tesla’s future strategy.